Thesaurus.com
Dictionary.com
Definitions

lure

[loor] / lʊər /
NOUN
bait
Synonyms
STRONG
allurement ambush appeal attraction bribe call camouflage carrot come-on decoy delusion draw enticement fake gimmick hook illusion incentive inducement invitation magnet mousetrap pull seduction snare sweetener temptation tout trap trick
WEAK
con game inveiglement seducement siren song sitting duck
Antonyms
STRONG
certainty discouragement fact hindrance reality repulsion
WEAK
deterrent warning
VERB
attract, seduce
Synonyms
STRONG
allure bag bait beckon beguile bewitch cajole captivate capture catch charm decoy draw enchant ensnare entice fascinate grab haul hook inveigle invite pull rope steer tempt
WEAK
come on to hit on lead on suck in sweep off one's feet turn on
Antonyms
STRONG
deter discourage disenchant disgust dissuade free let go liberate lose offend push reject release repel repulse turn off
WEAK
antagonize

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Unfortunately, most parents are unaware of the lure.

From MarketWatch • Apr. 17, 2026

It's another to resist the lure of guaranteed success and riches to instead drag your boyhood side to glory.

From BBC • Apr. 6, 2026

Should startups offer more cash to lure talent or is the prospect of equity enough?

From The Wall Street Journal • Mar. 30, 2026

The tools tested by AFP sought to lure students and academics as clients, with two of them claiming their users came from top institutions such as Cornell University.

From Barron's • Mar. 30, 2026

The rain was still falling in gusts, then not falling for just long enough to lure people out from underneath their makeshift shelters, then raining on them once more.

From "Stardust" by Neil Gaiman

Vocabulary lists containing lure

Inside Out & Back Again

Looking to grow your vocabulary? Check out this interactive, curated word list from our team of English language specialists at Vocabulary.com – one of over 17,000 lists we've built to help learners worldwide!

The Balcony Scene from "Romeo and Juliet"

Interested in learning more words like this one? Our team at Vocabulary.com has got you covered! You can review flashcards, quiz yourself, practice spelling, and more – and it's all completely free to use!

Charlotte's Web

Want to remember this word for good? Start your learning journey today with our library of interactive, themed word lists built by the experts at Vocabulary.com – we'll help you make the most of your study time!